Professional Insights Services
Helping businesses grow with data-driven strategies
Professional Insights Services
Helping businesses grow with data-driven strategies
At ONIMIC, we help businesses grow smarter by uncovering what truly drives their customers. Part detective, part strategist, we dig deep into human behaviour and market trends to find the 'aha!' moments that lead to real growth.
As a boutique research consultancy, we don't do cookie-cutter. We design tailored research that helps brands listen better, think clearer, and move forward with confidence. Whether you're refining your offer, launching something new, or figuring out where to grow next, we turn complexity into clarity.
What do we deliver? Straight to the point insights that cut through the noise and drive action.
Straight to the point insights.
We deliver research that gets to the heart of what matters. Sharp, strategic insights to help you make confident, customer-led decisions.
Dig deep into what drives behaviour, needs, and preferences.
Consumer Usage & Attitudes (U&A): Explore habits, motivations, and purchase drivers to uncover growth opportunities.
Customer Experience (CX): Map and improve the end-to-end customer journey to enhance satisfaction and loyalty.
Measure performance, sharpen positioning, and optimise creative impact.
Brand Tracking: Monitor awareness, perception, and market position over time.
Brand Positioning Research: Define or refine your brand's space in the market.
Advertising Testing: Evaluate creative ideas and messages to ensure your campaigns connect.
Test, learn, and launch with confidence.
Concept Testing: Validate new ideas with the people who matter most.
Pricing Research: Identify the sweet spot between value and profitability.
Every project is custom-built. Just straight to the point insights to help you act with clarity.
From idea to insight to action.
We don't just deliver research; we work with you across the entire journey. Whether you're starting from a blank page or refining a well-developed brief, we tailor our support to fit your goals, timeline, and team.
We define clear objectives, identify the right audiences, and build research plans that deliver value, not just data.
Questionnaire Development: Surveys that are clear, engaging, and strategically aligned.
Quantitative Analysis: From topline stats to deep-dive analytics, we surface the signals that matter.
Moderator Guide Development: Discussion guides that go deeper and spark honest, useful insights.
Qualitative Analysis: We uncover the meaning in what people say and what they really mean.
Insightful Report Writing: Clear, relevant, actionable stories, not just a data dump.
Initiative Development: We help turn insight into action, co-creating next steps or strategies.
Presentation & Workshop Facilitation: Engaging, collaborative sessions that align teams and inspire momentum.
Whether you need end-to-end delivery or targeted support, ONIMIC brings straight to the point insights and the strategic thinking to put them to work.
Big questions. Rough drafts of brilliance. Strange hunches. We're into all of it.
Whether you're mapping your next move or still figuring out what the question is, we're here to help you move from uncertainty to clarity, with straight to the point insights that actually move the needle.
Fill out the contact form below and we'll take it from there.
Melbourne-based. Researching wherever your market is.
More of an email person? Reach us at contact@onimic.com.au
We're not here to sell. We're here to listen, think, and help you make smart things happen.